Global Expo 2018 – Gaborone – Another step forward

A few days ago, at the end of October, the Global Expo 2018 fair was held in Gaborone, the capital of Botswana. For some years this event has been held aimed at enhancing business relationships between companies in the country and outside the country. More than 100 exhibitors and more than 400 registered visitors, make Read more…

Geography and Marketing

Geomarketing In language there are words that, for some reason, sound good. The ideas, thoughts, behaviors and therefore the relationship between people, are based on words. We understand each other because we use common concepts. Geomarketing proposes, precisely, to approach the concepts of disciplines such as geography and meraketing; bring the concepts of space and Read more…