Advertising Rules on ProdAfrica
Why Advertise on ProdAfrica?
Strategic Visibility for Your Business
ProdAfrica serves as a trusted reference for African market insights, with content regularly recognized and cited by major search engines and generative AI platforms
✅ Proven Authority: High DR platform with 100% technical health and 1,800+ referring domains.
✅ 100% Organic Traffic: 1.52M search impressions with zero paid amplification — every visitor arrives with real intent.
✅ AI-Driven Success: Regularly cited as a reference by ChatGPT, Claude, Google AI, Grok, Gemini and Perplexity.
✅ B2B Network: Direct access to global investors, African trade leaders, and companies entering African markets.
ProdAfrica Business Directory is a B2B intelligence and business discovery platform focused on African markets, investment, trade, tourism, and economic development.
| Feature | Details |
|---|---|
| Platform overview | |
| Type | B2B intelligence and business discovery platform focused on African markets |
| Topics | InvestmentTradeTourismEconomic developmentIndustryServicesTechnology and ResearchSMEsGovernanceEntrepreneursAgribusiness |
| SEO visibility | Structured for visibility across search engines and AI-assisted discovery systems |
| Audience | Niche B2B Africa: importers, exporters, investors and institutions |
| Editorial environment | Clean editorial environment with contextual dofollow linking |
| Organic visibility | Real organic visibility driven by search impressions and user engagement across African markets — no paid amplification |
| Platform authority signals | |
| Key metrics |
37 Domain Rating (DR) 100% Technical SEO Health 2,200+ Referring Domains 1,100+ Ranking Keywords 2,11M Search Impressions 50+ African Countries |
👉Important: Ads are not company listings. To add a company to the directory, users must register and submit a listing separately.
1. Pricing of Sponsored / Guest Posts **
Strategic B2B positioning for international marketing firms, traders, and entrepreneurs.
Standard Rate
Single Article
Individual placement
- ✓ 1 Strategic B2B Post
- ✓ Google Search Indexing
- ✓ Professional Referral Link
⚠️ Draft must be approved before purchase
Buy SingleStarter Pack
3 Articles
Save $300
- ✅ 3 Strategic B2B Posts
- ✅ Priority Indexing
- ✅ $150 per article
⚠️ Each article draft must be approved before publication
Select PackGrowth Bundle
5 Articles
Save $600
- ✅ 5 Strategic B2B Posts
- ✅ Active Index Monitoring
- ✅ $130 per article
⚠️ Each article draft must be approved before publication
Select PackEnsure your brand speaks the language of global investors. Our experts will research and draft a high-quality B2B article (up to 900-1000 words) tailored to your industry, with up to 3 revisions included.
Amplify your reach. We will feature and promote your article across our global social ecosystem (Facebook, X, or Instagram) to boost social signals.
- Content Submission Required: For single-article purchases, please send your draft (or content brief) for approval before completing payment. For package purchases (3 or 5 articles), each individual draft must be submitted and approved before that specific article is published — you don’t need to have all articles ready at the time of purchase.
- Validity: All article credits are valid for one calendar year (12 months) from the date of purchase. Articles not published before that date will be lost.
- Placement Guarantee: Once published, articles are guaranteed to remain live on the site for a minimum of 12 months from the publication date.
- Link Attribution: As standard practice and per our advertising terms, ProdAfrica reserves the right to apply either a visible “Sponsored Content” label or a technical link attribute (dofollow or rel=”sponsored”), depending on the nature of the content, to remain compliant with search engine guidelines and advertising transparency standards.
- Content Source: Note that rates assume professional content is provided by the client. If you require our team to draft the piece, please add the ‘Content Creation’ service to your order.
- Social Media: The specific network for promotion (Facebook, X, or Instagram) will be requested and confirmed upon purchase of the service.
- Taxes: Prices shown are exclusive of applicable taxes. Depending on your country of purchase and VAT registration status, applicable taxes (e.g. EU VAT) may be added at checkout.
To maintain our position as a trusted B2B Hub cited by Google AI, we follow a strict quality audit. We do not accept content related to Forex, Cryptocurrency, Gambling, Betting, Adult Content, Sports, non-industrial Apps, Link Insertions into existing articles, or other high-risk financial content. We only partner with firms that provide real commercial value to the African-global trade ecosystem.
- The article is published between 24 and 72 hours after review (excluding weekends).
- If social media publication is desired (immediate and then randomly several times), an additional fee per social network is required.
- Regular prices are currently valid and may be updated at any time if the platform deems it necessary.
- Offers are temporary and once they end, prices will revert to the established rates.
- If you would like to have your post featured on the homepage, please contact us. Prices vary.
Sponsored posts are independent advertisements and do not represent or endorse the businesses or events listed in the ProdAfrica Business Directory. The directory remains a neutral platform for African companies, and the opinions expressed in sponsored content are solely those of the advertisers.
1.2. Sponsored / Guest Posts Rules
All content must comply with editorial quality and SEO standards.
General Requirements: Guest posts are published on the ProdAfrica Business Blog, which reaches a global audience of professionals, investors, and companies engaged in African markets. All content must comply with editorial quality and SEO standards.
- Articles must be original and unpublished elsewhere.
- Content must be written in English.
- Relevance: Topics must relate to Africa business (trade, investment, tourism, sustainability, or innovation).
- Submission does not guarantee publication.
- Final approval is subject to editorial and SEO review.
- For purely promotional content, please contact us first.
- Length: High-quality B2B article (900-1000 words).
- Must be informational and value-driven.
- No duplicate or low-quality content.
- No misleading or irrelevant material.
- Must meet minimum editorial, structural, and SEO readability standards.
Designed for long-term visibility (minimum 1 year).
- Business closure occurs.
- Legal reasons or requirements arise.
- Changes occur in company editorial policy.
- Archive or update content.
- Remove for SEO optimization or technical reasons.
- Remove for legal or quality compliance.
- Min. 1 image required per article (without link).
- Images must be royalty-free or properly licensed.
- Maximum: 1 external dofollow link.
- Links must be contextually integrated (No isolated/promotional blocks).
- Allowed Anchors: Branded names, generic phrases (learn more), naked URLs, natural contextual references.
- Not Allowed: Keyword-stuffed anchors, exact-match commercial SEO anchors, misleading link context.
- We do not offer link insertion into existing/previously published articles.
⚠️ NOT CURRENTLY AVAILABLE:
Forex, cryptocurrency, apps, sports, casinos, adult content, gambling, link insertions, or high-risk financial content.
ProdAfrica reserves the right to modify anchor text or apply rel=”sponsored” or rel=”nofollow” where necessary to comply with global search engine guidelines.
2. Banner Advertising and Popups
Strategic B2B positioning for international traders, shipping lines, and investors across neutral public hubs of the EU-Africa corridor.
🛡️ Platform Integrity & Strictly Defined Banner Locations
Fixed B2B Flat-Rate Model: Unlike volatile CPM advertising networks, ProdAfrica offers predictable flat-rate pricing to guarantee 100% Share of Voice among verified trade decision-makers. Banner advertising is strictly limited to neutral public spaces:
- Allowed Locations: The Homepage, directory Search Result pages (positioned strictly below search results), and Free or Basic Verified company profiles.
- Strictly Ad-Free Zones: Premium Listings ($199/yr) and Sponsored Guest Posts / Strategic Reports ($250+) remain 100% ad-free environments to guarantee exclusive visibility, link integrity, and zero distraction.
Top Header Banner
or $1,200 / quarter (Save $300)
- Size: 728×90 px (Mobile: 320×100 px).
- Location: Main website Header on Homepage and public directory search footers.
- Visibility: Top above-the-fold visibility.
- Best for: Shipping lines, Ports, Banks & Multinationals.
Display Box Banner
or $480 / quarter (Save $120)
- Size: 300×250 px (Medium Rectangle).
- Location: Displayed on search result pages (below results) and Free/Basic company profiles.
- Visibility: High engagement B2B display box.
- Best for: Trade consultants, Agencies & Regional services.
In-Content Banner
or $360 / quarter (Save $90)
- Size: 600×200 px (Horizontal Strip).
- Location: Placed below directory search results and inside Free/Basic company profiles.
- Exclusion: Excluded from Premium profiles & Guest Posts.
- Best for: Sector suppliers & Machinery exporters.
Exclusive B2B Popup
100% Share of Voice Guarantee
- Format: High-impact overlay (Frequency cap: 1/user/24h).
- Location: Triggers strictly on Homepage and public directory hub entrance.
- Exclusivity: Strictly limited to 1 partner per calendar month.
- Best for: Trade Fairs, B2B Summits & Global Forums.
🎨 Need Professional Banner Design?
Our technical design team will craft high-converting, responsive B2B banners aligned with your brand aesthetics.
Prices shown are exclusive of applicable taxes. Depending on your country of purchase and VAT registration status, applicable taxes (e.g. EU VAT) may be added at checkout.
4. Payment Methods and Invoicing
- Payment is accepted via PayPal.
- An invoice will be issued upon the advertiser’s request.
- Payments must be made in advance.
- Prices will be provided upon request.
- Prices shown are exclusive of applicable taxes. Depending on your country of purchase and VAT registration status, applicable taxes (e.g. EU VAT) may be added at checkout.
- If any infringement is detected after the article or advertisement has been published, it will be removed from our platform and the amount already paid by the customer will not be refunded.
5. Disclaimer
- ProdAfrica Business Directory is not responsible for the content of sponsored posts, including statements, opinions, or incorrect information contained within them.
- ProdAfrica reserves the right not to publish an article without giving reasons for not doing so.
- The responsibility for the authenticity and accuracy of the content lies entirely with the advertiser or article author.
- The advertiser must ensure that the images used in sponsored posts have the appropriate usage rights. ProdAfrica Business Directory will not be responsible for the improper use of copyrighted material.
- Any disputes related to published content will be the sole responsibility of the advertiser, exempting ProdAfrica Business Directory from any legal claims.