The Voice recognises and develops the concept that entertainment and information are not two separate entities, and that our newspaper must combine these qualities into a vibrant and colourful whole.
The Francistowner (Pty) Ltd is a company that has its primary objective the publication and production of a tabloid newspaper, The Voice as well as the Voice Woman supplement. The newspaper seeks to inform, entertain and educate.
– Our view then is that anyone who can read is a potential customer.– In achieving the goal of becoming Botswana’s best selling newspaper, with a print run of 35 000 copies we concentrate on ‘human interest’ stories.– Stories that people find interesting because they describe the experiences, feelings, culture of the people involved.
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